1. What is Decentraland (MANA)?
This March 2026 guide describes Decentraland as the world's first decentralized virtual-reality metaverse, launched in 2017. It was cofounded by Argentinians Ari Meilich and Esteban Ordano. The source presents it as an early blockchain metaverse predating The Sandbox, distinguished by full DAO governance.
Users buy LAND, represented by land NFTs, and build structures, galleries, casinos, concert venues and other experiences. The guide describes Three.js-based 3D web rendering that allows access directly through a browser without installing a separate program.
During the 2021–2022 metaverse boom, virtual land sales reached $2.4 million in the example cited. Global companies experimented with Web3 through JPMorgan's Onyx Lounge and Samsung's Samsung 837X virtual store.
📊 MANA key facts in this guide
• Ticker: MANA
• Launch: 2017 ICO; virtual world opened in 2020
• Type: Decentralized 3D metaverse platform
• Total supply: Approximately 2.19 billion MANA
• LAND: 90,601 parcels, each 16 × 16 meters
• Governance: Full DAO
• Upbit/Binance: Listed on both
2. The 3D virtual world
Browser access
The source describes a 3D world running directly in a web browser. Instead of a game engine such as Unity or Unreal, it uses Three.js web rendering, allowing access by URL without a separate download. This lowers entry barriers but also limits graphical quality.
LAND and virtual real estate
The world contains 90,601 LAND parcels measuring 16 × 16 meters, each an ERC-721 NFT. Owners can deploy buildings, games and experiences. Adjacent parcels can be combined into an ESTATE. The source describes parcels near Genesis Plaza, the central square, as commanding the highest prices.
Corporate experiences
- JPMorgan: Onyx Lounge demonstrates financial services in the metaverse.
- Samsung: Samsung 837X offers new-product experiences in a virtual store.
- Sotheby's: A virtual gallery displays and auctions NFTs and artwork.
- Miller Lite: Meta Lite Bar links the metaverse with Super Bowl advertising.
Metaverse Fashion Week
Metaverse Fashion Week, held from 2022, featured virtual fashion shows by brands such as Dolce & Gabbana, Tommy Hilfiger and DKNY. Users can buy digital wearable NFTs and equip them on avatars.
3. DAO governance
The guide characterizes Decentraland's governance as the most decentralized among blockchain metaverses. Through the Decentraland DAO, holders of MANA, NAME domains and LAND vote directly on:
- Content policy and community rules.
- LAND auction rules and marketplace fees.
- Project grant allocations.
- Election of the Security Advisory Board, SAB.
💡 The burning mechanism
The source describes a distinctive token-burning mechanism: MANA paid for LAND is permanently burned, reducing circulating supply. It contrasts removing tokens with simply collecting NFT-sale fees and presents this as creating a long-term deflationary effect.
4. Tokenomics
The guide gives total supply as approximately 2.19 billion MANA and circulating supply as approximately 1.89 billion, declining through burns. It describes fixed issuance with no additional inflation, burns on LAND purchases and partial marketplace-fee burns, producing a long-term decline in supply.
5. Investment outlook
Potential positives
- Early status as the first decentralized metaverse in the source's account.
- Full DAO governance.
- A deflationary burning mechanism.
- Browser access without a download.
- Corporate examples including JPMorgan and Samsung.
Potential negatives
- Low daily active usage, described as only a few thousand users.
- Graphical limitations from web rendering.
- A broader slowdown in metaverse interest.
- Direct competition with The Sandbox.
- Web2 competition from Roblox and Fortnite.
6. Risks
⚠️ Before investing
• The guide records a decline of more than 95% from MANA's $5.90 all-time high.
• Pay attention to the low number of daily active users.
• A recovery in interest in the metaverse is described as a key price variable.
• The source suggests limiting the investment to 10% of a portfolio.
• This is informational content, not investment advice.
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